Inspirational Quotes
Words to motivate, inspire, and guide you.
Sun Tzu Quotes
ConsequenceImportanceStateStrategyWar The art of war is of vital importance to the state. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.
ForesightPlanningPreparationStrategySuccess The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.
ExcellencePeaceStrategyWisdom Supreme excellence consists in breaking the enemy's resistance without fighting.
AdversityPerseveranceResilienceSurvivalVictory Confront them with annihilation, and they will then survive; plunge them into a deadly situation, and they will then live. When people fall into danger, they are then able to strive for victory.
OpportunityPatiencePreparationStrategy The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.
PreparationPrudenceStrategyTriumphUnpreparedness He who is prudent and lies in wait for an enemy who is not, will be victorious.
KnowledgeSelf-awarenessStrategySuccess Know your enemy and know yourself and you can fight a hundred battles without disaster.
CoordinationDeceptionExecutionInitiativeStrategy Secret operations are essential in war; upon them the army relies to make its every move.
AnxietyCourageFearMindsetMortality Prohibit the taking of omens, and do away with superstitious doubts. Then, until death itself comes, no calamity need be feared.
Enemy AwarenessPerseveranceSelf ReflectionVictory Through Knowledge Know thy self, know thy enemy. A thousand battles, a thousand victories.
AwarenessIgnoranceKnowledgeSelf ReflectionStrategy If ignorant both of your enemy and yourself, you are certain to be in peril.
EspionageLeadershipStrategyVictoryWisdom It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.
ForeknowledgeSuccessWisdom Now the reason the enlightened prince and the wise general conquer the enemy whenever they move and their achievements surpass those of ordinary men is foreknowledge.
SpiritTeamworkUnityVictory He will win whose army is animated by the same spirit throughout all its ranks.
ExcellencePeaceStrategyWisdom To fight and conquer in all our battles is not supreme excellence; supreme excellence consists in breaking the enemy's resistance without fighting.
OutcomePreparationStrategyVictoryWar Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
ExcellenceLeadershipVision To see victory only when it is within the ken of the common herd is not the acme of excellence.
AggressionImportanceStrategyTacticsWar Thus, what is of supreme importance in war is to attack the enemy's strategy.
ConfidenceKnowledgeSelf-KnowledgeStrategy If you know the enemy and know yourself you need not fear the results of a hundred battles.
DutySacrifice If our soldiers are not overburdened with money, it is not because they have a distaste for riches; if their lives are not unduly long, it is not because they are disinclined to longevity.
CautionLeadershipPreparationStrategyWisdom The enlightened ruler is heedful, and the good general full of caution.
Self-Empowerment The opportunity to secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.